Rogers Debuts HSDPA in Golden Horseshoe

Rogers today announced the launch of High Speed Downlink Packet Access (HSDPA) - its next generation voice and data network - throughout the Golden Horseshoe region, from Oshawa to Niagara Falls, including the Greater Toronto Area, (Brampton, Burloak, Etobicoke, Hamilton, Mississauga, North York, Oshawa, Scarborough, Richmond Hill, Pickering, Newmarket, Markham, St. Catharines, Oakville, Burlington, Toronto, Niagara Falls).

The debut of HSDPA makes Rogers the fastest wireless carrier in Canada. It also places the company among the first operators in the world to deploy this latest evolution of GSM. GSM is the dominant global standard for mobile wireless communications with over two billion users worldwide.

HSDPA is a 3.5G protocol for mobile data transmission that significantly improves data transfer rates, enabling network users to download data at speeds faster than competitive alternatives. Customers within the HSDPA network coverage area will finally be able to experience wireless Internet access at broadband speeds.

Access to the Rogers' HSDPA service is through the Sierra Wireless AirCard 860. This AirCard easily plugs into laptop computers, providing users with reliable and secure wireless access, and is also compatible with EDGE/GPRS/GSM networks, so users have access to information anytime, anywhere.

"For mobile workers, HSDPA is the great equalizer," said John Boynton, SVP and Chief Marketing Officer, Rogers Wireless. "Whether you're in the office or on the road will no longer dictate how fast you can access your data. From now on, wireless subscribers can enjoy high-speed mobile Internet and multimedia downloads at speeds previously possible only on a wired connection."

The HSDPA network will be rolled out to the top Canadian markets throughout 2007 and will include the introduction of HSDPA-enabled phones and new applications as well as much improved customer experiences on current leading applications by Rogers Wireless.

Source: CNW Group